The Marketing Secrets Apple & Tesla Always Use - Rory Sutherland

Rory Sutherland is the author of Alchemy, a senior advertising executive, and the man who understands why some ideas connect with people and some ideas don’t. He’s a columnist, an innovator and a trailblazer in the world of marketing and advertising.

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The Secret Ingredients of Great Hospitality - Will Guidara

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White Hot: The Rise & Fall of Abercrombie & Fitch (2022)