Product Marketing Manager

Location: New York, NY

Salary: $110,000 - $130,000

Job link: https://www.builtinnyc.com/job/product-marketing-manager/307213

The Product Marketing Manager at Rocket Money will play a key role in enhancing the Rocket Visa Signature® Card user experience by collaborating with product, research, CRM, and executive teams. This individual will develop and execute lifecycle marketing campaigns, craft compelling messaging, and optimize in-app and web experiences to improve product-market fit and engagement. Responsibilities include creating customer engagement strategies, A/B testing campaigns, analyzing user data, and ensuring marketing materials comply with legal and regulatory standards. The ideal candidate will have 3-4 years of experience in product or lifecycle marketing, strong copywriting and project management skills, and the ability to work in a fast-paced environment. Competitive compensation includes a salary range of $110,000 - $130,000/year plus benefits, unlimited PTO, 401(k) matching, and learning & development opportunities.

Company: Rocket Money

Rocket Money is a personal finance app designed to help users take control of their financial lives by managing subscriptions, tracking expenses, and optimizing savings. Formerly known as Truebill, Rocket Money provides tools to identify and cancel unwanted subscriptions, negotiate bills, and set up smart budgeting and saving goals. Acquired by Rocket Companies, the platform integrates automation and financial insights to empower users with a clearer picture of their spending habits and overall financial health. With a user-friendly interface and AI-driven recommendations, Rocket Money aims to simplify money management and help individuals achieve greater financial stability.