Senior Brand Manager

Location: Ashland, OR

Job link: https://www.linkedin.com/jobs/view/4122333050/

Blue Marble is hiring a Senior Brand Marketing Manager to develop and execute strategic brand marketing plans, enhancing brand affinity, product awareness, and customer engagement. This hybrid role (3 days/week in Ashland, OR) involves leading multi-channel campaigns (digital, social, influencer, traditional media), overseeing brand positioning, managing external partnerships, and developing marketing assets. The ideal candidate has 5-7 years of consumer products brand marketing experience (preferably in toys/kids' products), strong strategic thinking, digital marketing expertise, and cross-functional collaboration skills. A Bachelor’s degree in Marketing (MBA preferred), proficiency in MS Office, Circana/NPD, and social media marketing are required. This role offers an opportunity to shape brand identity and drive business growth in a highly collaborative, creative environment.

Company: Blue Marble

Blue Marble is a consumer products company specializing in the development of exceptional STEM toys designed to inspire curiosity and a love for learning in children. Their product range includes hands-on science kits, rock tumbling sets, arts and crafts, magic kits, dig kits, outdoor activities, marble runs, and early learning toys, all aimed at nurturing exploration and emphasizing fun. As one of National Geographic's largest licensees, Blue Marble has created hundreds of products under their brand, available in over 60 countries worldwide. They have also collaborated with NASA and developed their own brands, such as Blockaroo Magnetic Foam Builders. With a mission to create purposeful products that empower parents to raise thoughtful, confident kids, Blue Marble has been recognized with over 100 awards for their quality educational products.