Senior Manager - Brand Marketing

Location: Bethesda, MD

Salary: $108,300 - $163,800

Job link: https://www.linkedin.com/jobs/view/4169448438

The Senior Manager, Global Brand Marketing for The Ritz-Carlton and Ritz-Carlton Reserve will lead brand strategy, marketing initiatives, and content development to enhance brand positioning and drive consumer engagement. Reporting to the Senior Director, Luxury Brands, this role collaborates across Marriott International’s luxury divisions, managing integrated campaigns, brand partnerships, and marketing activations. Key responsibilities include overseeing content creation across digital, social, and editorial platforms, ensuring brand consistency, and supporting global hotel openings. The position also involves analyzing consumer insights, optimizing marketing performance, and providing strategic guidance to luxury properties in U.S. & Canada and international markets. Candidates should have 6+ years of experience in brand marketing, preferably in luxury hospitality, with expertise in brand strategy, campaign execution, and cross-functional collaboration.

Company: Marriott International

Marriott International is a leading global hospitality company with a diverse portfolio of over 8,700 properties across 139 countries and territories. Founded in 1927 by J. Willard and Alice Marriott, the company has grown into one of the world’s largest hotel chains, operating renowned brands such as The Ritz-Carlton, St. Regis, JW Marriott, Sheraton, and Courtyard by Marriott. Headquartered in Bethesda, Maryland, Marriott is committed to delivering exceptional guest experiences through luxury, premium, and select-service hotels, extended-stay accommodations, and vacation ownership properties. The company emphasizes sustainability, innovation, and diversity, fostering a strong corporate culture while expanding its digital capabilities and loyalty program, Marriott Bonvoy, to enhance customer engagement. With a focus on hospitality excellence, Marriott continues to shape the future of travel and tourism worldwide.