Senior Director, Product Marketing

Location: Remote

Job link: https://builtin.com/job/senior-director-product-marketing/3780869

AcuityMD is seeking a Senior Director of Product Marketing to lead go-to-market strategy, messaging, and sales enablement for its MedTech software and data platform. This high-impact leadership role will oversee market positioning, competitive analysis, product differentiation, and integrated campaigns, collaborating closely with Product, Sales, and Customer Success teams to drive adoption and customer engagement. The ideal candidate has 10+ years of B2B software product marketing experience (5+ in leadership), a track record of scaling high-performing teams in high-growth environments, and expertise in crafting compelling messaging and sales enablement strategies. Experience in MedTech or life sciences is a plus. This role offers the opportunity to shape AcuityMD’s thought leadership and category creation in the medical technology industry.

Company: AcuityMD

AcuityMD is a software and data platform that accelerates access to medical technologies. Each year, the FDA approves ~6,000 new medical devices. Their platform helps MedTech companies get these products to physicians more effectively so they can improve patient care with the latest technology. They’re backed by Benchmark, Redpoint, ICONIQ Growth, and Ajax Health and they help MedTech companies identify how their products are used, understand why outcomes vary, and identify opportunities where physicians can better serve their patients.